Ad Spending on Academy Awards More Than $650 Million over the Past 10 Years

As a retrospect on advertising on the Academy Awards show, TNS Media Intelligence has compiled key figures and trends on the past ten years of Academy Awards advertising.

Often referred to in advertising circles as “the Super Bowl for women”, the event continues to be a marquee franchise for advertisers. According to TNS Media Intelligence, marketers have spent over $650 million during the past decade to advertise during the live network TV broadcast of the awards ceremony. SOURCE

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