100 newspaper publishers and senior executives as well as nearly 30 industry vendors - all members of Suburban Newspapers of America - gathered at the beautiful Ponte Vedra Beach Inn and Club in Ponte Vedra Beach FL February 20-22. They discussed the changing face and the outlook for newspapers and newspaper advertising and editorial products. The latest advertising ventures and some newly-brainstormed ideas were the foci of several sessions. Associate members of SNA, the industry vendors that help newspapers evolve in the multimedia world, were in abundance. Newspapers met the following online expert exhibitors offering Web, print and even mobile advertising products and services: Classified Concepts, www.classifiedconcepts.com , part of Maps.com , which offers dynamic mapping capabilities for real estate, garage sale and other classified advertising on the Web. Content That Works, www.contentthatworks.com, providing vibrant and relevant online and print content for newspapers. Digital Technology International, www.dtint.com , offers a number of online solutions for publications that include page and text editing and design, advertising order entry and production for Web and mobile, content management, circulation services and Web publishing. ICANON Newzware, www.newzware.com , providing business software for the publishing industry. Izmomedia, www.izmomedia.com , owner of CarSite.com. This vendor’s classified advertising portal is custom-designed with out of the box functionality. JobView, www.jobview.com , is an innovative vendor whose advertising kiosks allow job seekers to search for openings and apply from their nearby library or workforce center, or shop for their new car and home while at the mall. MediaSpan Media software, www.mediaspansoftware.com , offers pre-press software and content management tools that empower state of the art print and Web publications.

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Tags: Advertising, Internet-Marketing, Afilliate-Programs, Internet-Advertising

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