Media Mapping Key To Video Ad Revenue
For more than a year, analysts have predicted exponential growth in video advertising revenue. The media have hyped new ad formats as having the potential to change — dramatically and positively — how consumers interact with dynamic new video ads. Many new video players have mushroomed, touting “video advertising” revenue models to a sea of hungry VCs that are anxiously providing them with big bucks. But video publishers are challenged by the many consumption points and the slew of new ad formats for the multitude of emerging players. SOURCE
Tags: Afilliate-Programs, Online-Advertising, Marketing, Affiliate-Marketing

