Online Media Daily: Armstrong Unveils ‘Top Secret Strategy’ To Agencies: Dashboards, Tools To Scale Media Buying
ORLANDO - Google is not out to disintermediate advertising agencies, but it looks as if it has it’s heart set on disintermediating some other organizations that help agencies manage how they buy media. That was one of the takeaways from Google President-Advertising and Commerce, North America, Tim Armstrong during a keynote address Thursday at the American Association of Advertising Agencies Media Conference here.
Tags: Afilliate-Programs, Internet-Marketing, Advertising, Online-Advertising

