The XLII SuperBowl takes places this coming Sunday in Phoenix. The heavily favored New England Patriots go into battle against the underdog New York Giants. The excitement of varying predictions ranging from an upset to a close game to an outright blow out, is slightly overshadowed in our industry by the role advertising plays in the event. So while traditional water cooler conversation has always been about the best commercials shown as well as the new characters and themes unveiled, the advent of the Web for related promotion only continues to get better and better, and deserves its own monitoring and critiquing. SOURCE

Tags: Internet-Advertising, Internet-Marketing, Marketing, Online-Advertising

This entry was posted on Monday, March 10th, 2008 at 10:41 am and is filed under Internet Marketing, Media News. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.