Location awareness — the concept that a device knows exactly where it is — is changing the way mobile search works. Search applications are being developed to tap into this capability and serve more locally relevant content. The next steps will be for national advertisers and ad networks to serve ads that are actually useful and actionable for local users. …

SOURCE

Tags: Internet-Advertising, Online-Advertising, Advertising, Afilliate-Programs

This entry was posted on Friday, October 24th, 2008 at 4:15 pm and is filed under Internet Marketing, Media News. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.