The branded ad network phenomenon has cooled a bit in the past year, but apparently some publishers still find value in the model. Spanish-language media firm Univision Interactive Media is the latest to extend its name to a network — in this case, one comprised of non-owned Spanish-language sites.

“The new unit targets U.S. Hispanics and provides a far-reaching digital advertising and publisher network comprised of pre-screened, high-quality Spanish-language online and mobile websites,” notes a company press release.

The new Univision Partner Group includes Caracol Televisin, Revista Caras, Perfil.com, El Espectador, TyC Sports, Ambito Financiero, and others.

SOURCE

Tags: Advertising, Internet-Advertising, Marketing, Internet-Marketing

I read somewhere that Google has been known to manually adjust search result placement for a domain for a ‘considered’ misdemeanor which doesn’t warra

SOURCE

Tags: Advertising, Marketing, Internet-Marketing, Internet-Advertising

I’m normally not down with the SEO is dead crowd ;-), but the recent talk (started by Aaron Wall who normally doesn’t spread too much FUD) about Googl

SOURCE

Tags: Marketing, Internet-Advertising, Advertising, Internet-Marketing

I would link to the article, I just read, but it was completely in German… (the only German seo blogger whose blog I read regularly blogged about it

SOURCE

Tags: Internet-Marketing, Advertising, Marketing, Internet-Advertising